X90J | BRAVIA XR | Full Array LED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Google TV)
Immersive 4K entertainment driven by human intelligence.
4K HDR TV with Cognitive Processor XR™, Full Array LED and immersive sound from screen technology.
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Sound positioning tweeters turn any sound immersive
- Minimalist design with narrow bezel for less distractions
*Click on the product video for a full guide to this series*